Your email strategy is only as strong as your deliverability, yet for many marketers, deliverability can feel wrapped in mystery, full of myths and conflicting advice. So, what really influences inbox placement?
Join Dotdigital’s Messaging Operations Director, Tam Bond, as they cut through the noise and share their expert insight from years of helping brands adapt to ever-changing mailbox provider rules.
You’ll learn:
- How to nail the “right person, right message, right time, right channel” formula
- How Gmail’s Postmaster Tools help uncover and fix hidden deliverability issues
- Why complaint rates and data quality matter more than open rates
- How to identify and remove contacts that don’t convert
Bring your questions, we’ll tackle them together.
