Platform Deep Dive - Channels & More

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Turn conversations into conversions with WhatsApp. WhatsApp marketing with Dotdigital lets you connect with your customers directly on WhatsApp. You can send visually rich messages, have two-way conversations, and build stronger relationships, all from the Dotdigital platform.

Engage customers and spark timely conversations with SMS in Dotdigital. Learn how to send broadcast and triggered personalized SMS messages to your contacts globally, and add SMS as a channel to your existing automation programs to create targeted and relevant engagements.

Connect with your customers in real time, boost conversations and grow your business using Dotdigital’s Chat feature. Live chat helps you convert customers faster and more efficiently all while offering instant, one-to-one access to your online visitors.

Maximize the potential of your online store with Dotdigital. Track your goals using our advanced Commerce reporting dashboards, learn how to use RFM modelling to better understand and market to your customers, and lastly learn to build sophisticated product recommendations to showcase relevant and top selling products from your catalogue.

Web Behaviour Tracking

Web Behaviour Tracking is an advanced module giving you the power to collect identifiable contact data from your site, based on your contacts' browsing behaviour. Learn how this data is captured and stored in Dotdigital and find out how you can use this within your Segments and Automations.

Transactional Email

Deliver automated, non-marketing emails smoothly and efficiently using Dotdigital's Transactional Email. Get a better understanding of how non-promotional email content such as order and shipping updates can be built, styled and sent using Dotdigital.