Fresh Focus - live training webinars

Welcome to Fresh Focus, a live, one hour interactive video session with Dotdigital's personalization experts. We'll cover a different topic every week, designed to help you make the most of the powerful Fresh Relevance platform. You'll get a demo, best practice hints and tips, followed by a Q&A session where you can discuss potential use-cases with fellow marketers.

Fresh Focus sessions are ideal if you're:

A new starter
Looking to improve your current setup
Wanting some refresher training
Exploring use-cases and solving challenges

Use the links below to sign up for an upcoming session.

Training calendar

Harnessing the wisdom of the crowd with social proof

Ratings and reviews are crucial for instilling confidence and products and brands, whilst showcasing popularity of products can instil urgency for conversion due to FOMO.

April 23rd 2-3pm UK

Increase Sales with personalized recommendations in cart abandonment campaigns

In this session we’ll look at how you can drive additional sales and enhance customer satisfaction with the use of personalised recommendations blocks in your Cart Abandonment campaigns.

April 30th 2-3pm UK

Email Personalisation 101

In this back-to-basics session, we dive into the essentials of email marketing and how Fresh Relevance can help you optimize your email campaigns to boost engagement and drive results!

May 7th 2-3pm UK

Deploying web content like a pro: Our site editor

In this session we’re focussing on our site editor tool, which allows you to drag and drop content directly onto your website. This snazzy interface was launched to help you.

May 14th 2-3pm UK

How behavioural segmentation can improve your marketing ROI

Behavioural segmentation allows you to hyper target your audience by looking at their purchase and browsing behaviour, and how they interact with your marketing.

May 21st 2-3pm UK