Fresh Focus webinars

Fresh Focus webinars

Fresh Focus - live weekly training webinars

 

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Welcome to Fresh Focus, a live, weekly one hour interactive video session with Dotdigital's personalization experts. We'll cover a different topic every week, designed to help you make the most of the powerful Fresh Relevance platform. You'll get a demo, best practice hints and tips, followed by a Q&A session where you can discuss potential use-cases with fellow marketers.

Fresh Focus sessions are ideal if you're:

  • A new starter
  • Looking to improve your current setup
  • Wanting some refresher training
  • Exploring use-cases and solving challenges

Use the links below to sign up for an upcoming session. 

Training calendar

 

Boosting Conversions Through Website Recommendations

Recommendations are not just for marketing, but core to a customers website navigation and improve the speed of conversion by surfacing the right products to the right people.

October 23rd 2-3pm UK

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Increase Conversions with Browse Abandonment Campaigns

Research indicates that as high as 90% of those browsing your site leave without making a purchase. Learn how to recover these shoppers with automated Browse Abandonment campaigns.

October 30th 2-3pm UK

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Web Personalisation 101

In this back-to-basics session we explore the fundamentals of website personalisation and how Fresh Relevance can empower you to create engaging customer experiences that drive success!

November 6th 2-3pm UK

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Harnessing the wisdom of the crowd with Social Proof

Ratings and reviews are crucial for instilling confidence and products and brands, whilst showcasing popularity of products can instill urgency for conversion due to FOMO.

November 13th 2-3pm UK

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Leveraging Your Data in Fresh Relevance

In this follow along session, your Customer Success team will show you how to understand what data you have in Fresh Relevance and how you can use it for expert personalization.

November 20th 2-3pm UK

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Unwrapping the Gifts of Christmas Personalisation

Welcome to our Christmas Special! We’ll unwrap the best holiday strategies to maximize engagement and conversions this festive season. Discover how to create personalised experiences across email and web channels that resonate with your audience. Don't miss this opportunity to make your seasonal campaigns shine!

November 27th 2-3pm UK

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