Through Fresh Relevance you are able to import segments from your external platforms. This could for example be a list of your loyalty scheme members, or a high value segment defined in Dotdigital or another ESP.

In order to import segments you will also need access to our Data Import functionality.

To setup an import segment:

1. On the left hand navigation click on Data and Segments
2. In the top left click Create Segment
3. Click the Import option and then Create Segment
4. On the Import tab, select the relevant import channel. If you need any assistance setting up an import channel please reach out to support@freshrelevance.com
5. Once your channel is selected, additional configuration options may appear based on the selected channel. Please refer to the help text against specific options for any further information.
6. On the Options tab, give your segment a name and optionally an expiry and deletion. This is particularly handy for repeated imports.
7. Click Save and then Generate Segment

You can then analyze and target your segments the same way as any behavioral segments you’ve created.