Testing and optimizing social proof

Getting social proof right can be challenging, and that’s why we test! You should consider testing:

  • Wording 
  • Colours 
  • Thresholds of when you display social proof

It is also sensible to text social proof vs no content, just to make sure the tactics you are using are the most effective

Check out our Testing and Optimization course below to learn about how you can set up tests with Fresh Relevance.

ecommerce testing

Fresh Relevance Testing and Optimization Course